Uses analytical marketing techniques to help companies grow revenue from their existing customer marketing campaigns and build customer loyalty.

Loyalty Builders, founded in 1999, brings new precision to understanding customer behavior and how those insights are best applied in existing customer marketing. Loyalty Builders' advanced analytical marketing and customer segmentation techniques help clients pinpoint which customers will buy next, what products or services they will buy, and when they will buy them. The result is more accurate cross-sell and up-sell campaigns, successful progams to get the second sale from one time buyers, the...

Loyalty Builders, founded in 1999, brings new precision to understanding customer behavior and how those insights are best applied in existing customer marketing. Loyalty Builders' advanced analytical marketing and customer segmentation techniques help clients pinpoint which customers will buy next, what products or services they will buy, and when they will buy them. The result is more accurate cross-sell and up-sell campaigns, successful progams to get the second sale from one time buyers, the ability to build early warning systems to spot potential defectors and, ultimately, greater customer retention, higher customer revenue per year, and increased customer lifetime value. Clients come from a variety of industries including retail, distribution, health services, financial services.