Guitar Center Athens is Northeast Georgia's hub for instruments, pro audio, and expert services. Located on the Oconee Connector, we serve Athens, Watkinsville, and Winterville with guitars, drums, keyboards, DJ gear, and recording essentials from Fender, Gibson, Taylor, Yamaha, Roland, Shure, and more. Explore premium instruments in the Platinum Room, shop used and vintage gear, or test tones in our interactive spaces. Through GC Pro, we also design and install custom AV systems for studios, schools, churches, and venues. Our team provides private music lessons, flexible rentals, and certified repairssupporting local musicians across Athens' vibrant music scene.