Ebook: Achieving Customer Loyalty

By The Manta Team - March 2, 2014

Ebook: Achieving Customer Loyalty

Growing and retaining a loyal customer base is essential for small business success.

A joint study by BIA/Kelsey and Manta found that, for the first time, small businesses truly grasp the impact their customer base has on their long-term business viability. The study surveyed nearly 1,000 small business owners and found they now spend more than half of their time and budget focused on existing customers.

BiaMantaKelsey-SBloyalty_4-1