So many marketing agencies preach that their particular services are the Be-All End-All when it comes to helping businesses promote themselves and their products. In my early career I watched myriads of small brands get swept up in this myth that suchnsuch service was all they needed to succeed at marketing – and because these brands put all their eggs in one basket and shoved all other marketing methods aside, their marketing typically ended up lacking in a crucial area. Now, don’t get me wrong...

So many marketing agencies preach that their particular services are the Be-All End-All when it comes to helping businesses promote themselves and their products. In my early career I watched myriads of small brands get swept up in this myth that suchnsuch service was all they needed to succeed at marketing – and because these brands put all their eggs in one basket and shoved all other marketing methods aside, their marketing typically ended up lacking in a crucial area. Now, don’t get me wrong: social media strategy and marketing IS my passion and my expertise – but I wanted to create an agency that took a realistic “whole healthy marketing” approach. A business where I could support my clients with my services, but not lead them to believe that I had the ONLY solutions they would EVER need. Thus, Lamplighter Marketing came to be.Most days now you’ll find me plotting out my next VIP Day or training.