Lityx, an advanced analytics software and services company.

Lityx software platform enables: - Predictive analytics: A system that integrates a set of data tools to make it easy to perform advanced analytics. Lityx follows the analytic progression model—starting with data analysis, moving on to business intelligence (BI) insights, followed by predictive modeling. The suite of tools that powers predictive analytics, helps nonprofit marketers easily segment and target their highest value donors and advocates. - Optimization: Lityx optimization tools are e...

Lityx software platform enables: - Predictive analytics: A system that integrates a set of data tools to make it easy to perform advanced analytics. Lityx follows the analytic progression model—starting with data analysis, moving on to business intelligence (BI) insights, followed by predictive modeling. The suite of tools that powers predictive analytics, helps nonprofit marketers easily segment and target their highest value donors and advocates. - Optimization: Lityx optimization tools are essentially approachable Artificial Intelligence. These tools help clients solve complex marketing problems and achieve the best possible business results. We have features that allow marketers to account for unique constraints in their campaigns to optimize budgets and maximize ROI.