Paulina Ojeda Avila

Paulina Ojeda Avila is a Market Research Analyst at The Advisory Board Company in Austin, TX from 2011. Paulina determines the position of his company in marketplace by researching its competitors and analyzing their prices, sales, and marketing meth...

Paulina Ojeda Avila is a Market Research Analyst at The Advisory Board Company in Austin, TX from 2011. Paulina determines the position of his company in marketplace by researching its competitors and analyzing their prices, sales, and marketing methods. She collects the data on consumers, competitors and market place and combine that information into actionable items, reports and presentations by compiling and analyzing the statistical data by using modern and traditional methods. She responsible to perform market research to determine how people understand the products and services. She meets with the clients to negotiate and agree the research projects to prepare brief and commissioning research. She regularly monitors the progress of research projects at all phases. She monitors and forecasts the marketing & sales trends and measures the effectiveness of marketing programs and strategies.