Today, in dozens of intricate steps, our craftspeople carry on this tradition of quality and excellence with every piece of Mt. Rushmore Black Hills Gold and diamond jewelry. Take a fascinating FREE tour through our jewelry factory to watch up-close and learn the details of how gold jewelry is made. During the tour you'll see the ancient process of lost-wax casting and how diamonds are cast in molten gold! Diamond cutting has been added to our Free Factory Tour where you will see the precise process involved in creating one of the world's most prized possessions. Everyday Factory Direct Prices: Black Hills Gold and Silver Jewelry Outlet Diamond and Gemstone Jewelry On-site Design and Goldsmiths for Service and Repair Watches, Gifts, and more!

Since 1959, Riddle's Jewelry has been a family owned and operated business and during those years we have expanded to 65 stores in nine Midwest states. At our headquarters located in Rapid City, South Dakota, we operate a thriving factory that produces many of our own jewelry designs and where our diamond cutters create our own signature Noventa diamond. Like you, we believe that producing and buying products made in the USA is still the backbone of our strong country! After fifty-seven years of dedicated service to our customers, our Riddle's family name has become synonymous with fine jewelry and diamonds. We are committed to providing the very best variety in style and price, including many designer brands. Riddle's Jewelry, a name you can trust for all of life's special moments. Thank you, J. Brett Riddle, President