Market research studio specializing in gathering BI. Utilizing a proprietary Enterprise Feedback Management System (EFMS) - Mystery Shopping and more.

Established in 1987, SEC helps brands understand the alignment of customer experience with any brand's advertised value proposition. Using interventions based upon the methodologies of the Balanced Scorecard, Six Sigma and Net Promoter Score. SEC measures what a business is trying to manage at every customer touch point. The Web, The Phone and in person SEC gathers information onto a central dashboard.