Mill Valley’s Destination Jewelry Store

Sofia Jewelry, established in 1994, is a landmark of the vibrant shopping scene in Mill Valley, California. It is a full service, family run jewelry store in the Bay Area, specializing in custom creations and bespoke designs. After 22 years Susan and Carl Priolo handed over the reins to their children, Lucas and Sophie, who bring their unique talent as former professional ballet dancers and a lifetime of exposure to the jewelry world, to their role as stewards of the family business. You can trus...

Sofia Jewelry, established in 1994, is a landmark of the vibrant shopping scene in Mill Valley, California. It is a full service, family run jewelry store in the Bay Area, specializing in custom creations and bespoke designs. After 22 years Susan and Carl Priolo handed over the reins to their children, Lucas and Sophie, who bring their unique talent as former professional ballet dancers and a lifetime of exposure to the jewelry world, to their role as stewards of the family business. You can trust Sofia Jewelry with all your jewelry needs from repairs to jewelry redesign.