Provide value-added reporting, performing ad hoc, detailed analysis to meet business needs, including explanation of variances and impact to business. Provide reporting and modeling to turn information into actionable items. Proactively drive new reporting/analysis (measures, key success factors, metrics) and make recommendations. Perform ongoing data analysis while maintaining the integrity of the data. Convert business problems into analytic projects with well-defined deliverables. Manage data capture, ROI analysis, program analysis, and evaluation. Discover, analyze, and quantify trends and correlations. Coordinate the various activities related to assessing and predicting business performance through business analysis and/or modeling, determining policies and strategies.