Strategic marketing consulting helping small to medium sized technology companies grow through target market development.

Wild Horse Strategies takes you from value proposition through launch. Strategic Vision: Take that back-of-the-napkin idea and put a framework around it. Articulate the value that you offer and define your unique selling proposition that drives profitability. Business Plan Development: Identify the market opportunity with market research, competitive analysis and vertical market strategies. New Product Development: Create documentation clearly defining what your development te...

Wild Horse Strategies takes you from value proposition through launch. Strategic Vision: Take that back-of-the-napkin idea and put a framework around it. Articulate the value that you offer and define your unique selling proposition that drives profitability. Business Plan Development: Identify the market opportunity with market research, competitive analysis and vertical market strategies. New Product Development: Create documentation clearly defining what your development team needs to deliver to market. Product Launch Planning: Deliver feature-benefit messaging, branding, and pricing. Formalize your sales channel, partner, and service strategies. Outbound Marketing: Deliver website messaging, brochures, white papers, PR, industry articles, and webinars.