This concept uses technology that does not exist in any other fitness niche. It focuses on the client that has unique fitness needs. It is 100% proprietary in protocol and equipment. Clients can maximize their physical fintess in as little as 25 minutes, twice a week. It caters to indiviuals with varying levels of fitness and to all ages. It does not require personal trainer supervision, all workouts can be self-driven. The franchise has an outstanding track record of unit development; attrition with clients is, literally, zero. Once a cliet commits they are, typically, a client for life. The all-in investment is approximately $100K with an amazing low break even point. Minimal clients are needed; profitablity is easily achieved and maximized.