SponsorSelect is an advertising network built around the concept of Self-Targeted advertising.

Business Description: SponsorSelect is an advertising network built around the concept of Self-Targeted advertising. The idea is simple; allow users to choose the advertising they see prior to accessing content. Not surprisingly, advertisers are willing to pay a premium to get connected with people who actually ask to see their ads. Problem: In the world of free content, the advertiser is the most important constituent - performance of their ads dictates CPM's, which determines publisher rev...

Business Description: SponsorSelect is an advertising network built around the concept of Self-Targeted advertising. The idea is simple; allow users to choose the advertising they see prior to accessing content. Not surprisingly, advertisers are willing to pay a premium to get connected with people who actually ask to see their ads. Problem: In the world of free content, the advertiser is the most important constituent - performance of their ads dictates CPM's, which determines publisher revenue and in turn what content is made available to consumers. Consumers, however; are overwhelmed with too much irrelevant advertising, which leads to media waste and low revenue for publishers. SponsorSelect provides a simple and elegant solution to this problem - simply ask the user to select the