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Swatch, launched in 1983 by Nicolas G. Hayek, is a leading Swiss watch maker and one of the world's most popular brands.

Swatch, launched in 1983 by Nicolas G. Hayek, is a leading Swiss watch maker and one of the world's most popular brands. A Swatch is more than a timepiece: it's a 'talking piece', a state of mind and a medium for self-expression. For over three decades, Swatch has been revolutionizing watchmaking with fashionable designs, ground breaking innovations and a provocative spirit that resonates with the artist in all of us. Today Swatch continues to innovate and surprise with new m...

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