Welcome to “What’s Up Southwest Florida” where your “Adventure To Keeping It Local” begins!! What’s Up Southwest Florida is about all things “local”! We believe that a strong and healthy community is one that knows and understands that importance of “Keeping It Local” when it comes to your buying power!

With today's demand for high-quality and creative media in all aspects of our lives, HRM Incorporated was formed to bring together the strategic, planning and creative resources to help small and mid-sized businesses meet these needs. At HRM Incorporated, we have a passion for representing our clients' needs as our own which causes us to give our full focus to every engagement and every product we produce. This is an organization driven by creativity and is passionate about excellence. We strive to create products and deliver services that exceed our clients’ expectations. While building trusting and lasting relationships with businesses and individuals, we love to engage our clients with possibilities greater than they originally imagined for their brand. This level of focus allows our clients and HRM to be successful for a long time to come. Today’s world is increasingly media driven and HRM understands that organizations can only get their messages heard and received in a crowded marketplace through creative and relevant means. Whether it means providing stock images and video for a client or producing custom projects, HRM Incorporated is ready to meet your needs. Feel free to contact us and one of our creative consultants will be happy to assist you.

Hypercut is a top-notch video creation agency known for crafting engaging and humorous content that connects with audiences. With access to leading comedians and cutting-edge techniques, we bring brands to life through storytelling and captivating visuals. Our services extend to social media marketing, including TikTok, and content marketing strategies, ensuring brands stand out online.

Marko takes on the day-to-day responsibilities of the social media presence for multiple agency clients across multiple platforms. He helps to develop and executes social media marketing strategies for the clients across a wide array of industries and performs outreach activities, including developing and maintaining relationships with key bloggers and other influencers.

Small business by definition can be interpreted to mean an occupation, profession or trade of limited size. While the definition for business can vary due to industry, there is little room for variation of the word “small”. The beginning of any company is usually a humble one. Most business start out struggling and then learn many lessons about professionalism and their selves as entrepreneurs along the road to success. ​For example, one will create various ways in which you think make things easier to conduct business, however you may find that one system that works and stick with it. Over time you may come to realize the times are changing, and business isn’t booming as much as before, this could be your industry, or your product but many times it is simply a need for change. The change many need to accept now is incorporating today’s technology and social networking and using it to advertise, promote and even sell business. This is what Belle of the ball was established for to give local and small business the edge and lift that the larger corporations have.