SimplyFun is a young company with a big heart and even bigger dreams to make this world a better place through play. It is often the smallest things that can hold a child back, like not understanding alphabet sequencing or place holder value in math. Down the road those early stumbling blocks turn into bigger issues such as "I don't like reading" or "I'm not good at math." How sad to hear children (and adults!) use those words. I want to give parents the opportunity to identify kids' challenges early. Family play allows parents to see where gaps may exist and take corrective action that help kids keep moving forward in their development. Like me, I'm sure that you have observed families where communication if it happens, does so via text and email. Can we really appreciate the joy and pain of another person using just those tools? Or do we desire the kind of deeper connections to family and community that only personal face to face interaction can bring? Moments of laughter together are some of the most cherished memories that we make. These games are designed to fit into your busy life and to be engaging for young and old alike so that you may experience those special moments with your loved ones. Our award-winning products (over 50 awards in 2012) meet the needs of today's parents to connect with their children, and participate in their learning not as tutors but as partners. Play is such an important part of the academic, social and emotional learning processes that these games are now finding their way into classrooms and learning programs across the country. But there is more to be done! Are you ready to discover the power of play?