The Oregon Restaurant & Lodging Association (ORLA) is the leading business association for the foodservice and lodging industry in Oregon. ORLA represents over 3,000 members, and advocates for 10,500 foodservice locations and 2,200 lodging establishments in Oregon. The foodservice and lodging industry is responsible for 155,000 jobs bringing in over $7.5 billion in annual sales and generates 54% of the annual tourism dollars spent in Oregon. Mission ORLA is a not-for-profit trade organization at the forefront of restaurant and lodging associations across the nation. The Oregon Restaurant & Lodging Association's mission is to advocate, protect, educate and promote the foodservice and lodging industry. Advocacy & Protection Representing, promoting and protecting the industry, is the associ