Our Clovis Roundup was born by accidental necessity. With the old Clovis Independent changing ownership and eventually dying , a need arose for a dedicated Clovis news source. Along came Veteran Marine Kenny Melchor and his wife Donna, both with backgrounds in print advertising and a lifelong love of our city. They took a chance that people in Clovis and the surrounding mountain communities would embrace a fresh outlook on news. Just like that, a husband and wife news team was born. Kenny sells the vision and Donna manages the layout. Both having family roots in our valley, it seemed a natural fit. The Melchor’s believe a paper should be free for all to read and at the same time keeping advertising rates well below market costs. This allows small businesses to compete in a corporate world. In a time when small town newspapers are becoming extinct, The Clovis Roundup is beating the odds, she’s growing every issue thanks to local business and public support. The concept was for a betterment of people, to share interesting and uplifting stories, to bolster community pride. Our rich Valley stories are best told by its people, people that live and work here, people that care about the “Clovis Way of Life” and its historic preservation.