Currently 21% of the ad revenue is paid to the village. Starting Sunday, we are going to pay out 21% for the users own ad views IN ADDITION TO the 21% paid to the village. In other words, you will continue to make all the money you normally do from your village, but you will ALSO earn money from your own ad views. Some people have asked why we don't pay out even more. Remember that advertisers pay pennies on each ad view which must be split between village payouts, points, jackpots, your own ad view earnings. What's left is used to pay for the website hosting, bandwidth, development, customer support, etc.