Founded in 1989, La Opinion Spanish Newspaper offers news, sports, business, legal, entertainment and information in Spanish. Education is a primary consideration of the organization to the approximately 400,000 Hispanics who live within the area served. Currently, the Hispanics represent 25% of the total economic market in East Texas. La Opinion Spanish Newspaper is in the Tyler - Longview (Lufkin & Nacogdoches), TX DMA. It is a Spanish language publication designed to meet the specific needs of the North East Texas area Hispanic community. La Opinion offers ROP and insert advertising opportunities in its Wednesday bi-monthly circulation.