When you become an official DT Rider member, & whenever you purchase products from DT Rider Clothing Company, become a registered shopper or participate in our specials, we collect and store your personal transaction information in our customer database. This information is generally used to process your transactions, respond to your requests and, if you are a member you may receive special online discounts. You may also receive periodic printed or e-mail communications from us about new products and services, discounts, special promotions or upcoming events. Please note that none of the information that we obtain is sold or shared with any other company. DT RIDER Clothing is a Trade Marked Name.