First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we'll leave that up to you!

Simply Southern Sides produces consistently high-quality frozen and refrigerated pre-cooked and seasoned boil-in-bag Southern-style side dishes. Our extensive line of heat-and-serve products is the only Southern-style brand to offer consumers that "fresh-from-the-pot experience" in every bite. That's because, unlike our competitors - who package their products in cans - Simply Southern Sides' products are stored in vacuum-sealed pouches, which lock in freshness and flavor. So, the slow-cooked, down-home goodness you expect stays fresh and delicious from packaging to plate. Simply Southern Sides was created in 2007 by former corporate chef and food sales executive Claude Booker to provide you with a quick and convenient way to prepare and enjoy your favorite Southern-style comfort foods