New Ideas and and Innovations, LLC is a technology based company that prides itself in the conservation and preservation of natural resources, whether it be water, natural gas, crude oil or coal. This end goal is accomplished through several different innovations that we are pursuing right now or is in our pipeline. The conservation and preservation of fossil fuels, energy and/or natural resources. "Technology that makes sense and is practical" An example would be our retro-fit toilet handle that affordably and easily converts a single flush, gravity type toilet into a water, wastewater, energy and money saving dual flush(ing) toilet. Market Size and Description: 417 million toilets in the U.S. alone that is capable of being retro-fitted with my 1 * 2 Flush Genuine Toilet Water Saver!