ENBALA operates a Smart Grid platform that creates a network of large users of electricity and then harvests inherent flexibility in the way the equipment is operated to supply system balance and quality services to the electricity system operator. Network participants are paid for participation. ENBALA's unique platform allows participants to specify their own, customized constraints on flexibility and availability so that there is no impact on the effective operations of their equipment or processes. The ENBALA Power Network manages the way electrical equipment uses power, giving the electricity system operator new ways to balance and provide quality to the electricity system. This improves the efficiency of the overall electricity system, reduces energy costs and cuts greenhouse gas