Blue Collar Direct is a Long Island based B2B magazine and online platform that was developed to benefit trade businesses in their locality and suppliers of those businesses. It is distributed monthly to over 10,000 electricians, plumbers, HVAC companies, contractors, landscapers and other service oriented business owners by connecting the readers with local distributors, manufacturers and professional service providers that provide the tools, technology and professional help they need.​The magazine concentrates on useful articles and promoted deals that enable tradespersons to uncover new suppliers, compare and get real-life deals near the place of residence. To the advertisers, Blue Collar Direct offers the advertiser a recurring print and online visibility in a clutter free environment which creates brand recognition, visibility and trust with the very decision-makers that buy equipment and materials on a daily basis.