Our Goal is to inform, promote and inspire the earth friendly technology of organic greenroof architecture through the interchange of ideas, projects, news, video, travel, research, organization and government updates, marketing opportunities and exclusive features via our website. We recognize that each reader, project, and perspective is unique. Our Mission is to facilitate information, and as The Greenroof Industry Resource Portal, Greenroofs.com serves an important role as the information database and clearinghouse for the greenroof movement worldwide. Founded in 1999, the website continues to evolve to better reflect the needs and desires of our ever growing readership while continuing to provide an interactive platform of greenroof learning and varied living architecture.