Your Online Publicist is a book publisher & digital marketing firm based in Miami, Florida. YOP specializes in creating and maximizing book exposure for self-published authors. By being familiar with the ins and outs of book publishing & digital marketing, we create customized marketing structures for authors that will help them avoid meagre results, and overpriced services. Industry Experience ```````````````` In the few years of operation, we have helped a number of authors (regardless of genre) achieve better and faster results. We believe in consumer psychology and have applied the theory to increase the chances of the book after it is launched in the market. Although we came from all walks of life, we have a common denominator - we are bibliophiles and we can recognize a good book when we see one. Banking on this fact helps us create a structure that will maximize the exposure of a book. Your Online Publicist also has an online library that features some of the books of the authors that we have partnered with. It gives them an alternative option outside of common online bookstores (amazon.com, barnesandnoble.com, etc.) that are saturated with millions of books. The website is also Search Engine Optimized, making it more conducive to search results on the internet. How do we help our clients? ``````````````````````` We improve the aesthetics of the book. Contrary to the proverbial phrase "Don't judge the book by its cover." we certainly believe, otherwise. The digital revolution created a marketing phase where people also consider the superficial aspect of the book, especially the cover. To help the book, we have graphic designers that are well-versed in color-theory and consumer psychology. It helps them design covers that evoke the right emotions, and improves the aesthetic. Here are before and after cover design updates.