SOCO PRIVATE SECURITY is a boutique security service provider, serving the public and private sector alike. SOCO was founded by Santa Rosa resident John Iervolino, who started in security many years ago as a citizen police officer in Hawaii and, most recently, as operations manager and general manager for two of California's largest security companies. SOCO PRIVATE SECURITY is "The New Breed in Security®," breaking all the negative stigmas and stereotypes that plague the industry today.