The efforts behind Todays Woman Car Connection are intended for the women, moms, daughters and grandmothers who are responsible for/or have influence in making an auto purchase and maintaining a vehicle. With our dependency on reliable transportation and time being our most valuable asset, my hope is you'll find you can log-on anytime and have access to quick tips, information, guides and tools. I want this site to feel like you're asking a trusted friend for solid automobile advice, empowering you to handle any auto need with confidence. Women spend over $30 billion dollars on cars and influence another $60 billion in sales a year, making up half the drivers and 80% of the money spent in the auto industry. That's the power of TODAYS WOMAN.