Given that they traditionally spend far less than women on grooming products and accessories, men have always been treated as an afterthought by mass retailers and department stores. But as men’s tastes grow more sophisticated and their spending on products in these categories rapidly increases, it offers remarkable prospects for men’s retailers that focus on these categories. In the United States sales of men’s grooming products and accessories have risen at twice the rate of the women’s sector over the past five years. We believe the rising demand for men’s products in these categories provides a tremendous retail opportunity given the limited competition in this market segment. Refinery is a retail concept space dedicated to premium grooming products and accessories that are truly essential men’s lifestyle goods built with quality and purpose in mind. We focus on core products that are timeless, trendless, and well-crafted in order to offer a curated collection of goods that we feel confident to stand behind in both design and craftsmanship 100%. In an age of fast consumption and poorly constructed products mass-manufactured in foreign countries, we will step apart and act as ambassadors for fine quality products that are American-made and with stories to tell; in an effort to bring to market brands and ideas that inspire us and have meaning that we want to share with our customers. The name "Refinery" was conceived around the notion of well-made, aesthetically classic goods handcrafted in the USA. It conveys what we are about: craftsmanship, quality, and authenticity. Refinery will retail quality goods that every smart man needs to appreciate life in style. We will source products from the best independent companies across the United States, who value quality craftsmanship, with a focus on timelessness rather than trends. Striving to be the finest purveyor of gentlemen's essentials, Refinery will present a collection of goods from unique brands in support of sophistication and refinement in men’s everyday lives.