Personalization and Photo Engraving is always free. We have a no-limit guarantee which means we don't have limits on characters, lines, fonts, etc. We will do our best to personalize your gifts the way YOU want them. Running out of time? Ship your gift directly to your recipient at no extra charge! We have brought back our popular rewards program. We also started our referral program. You just need to create an account at http://www.pictureitcreations.com to get started. Also, with your account, enjoy creating your wishlist or gift shopping list. We donate 5% of all proceeds to St. Jude Children's Research Hospital.