For nearly 20 years J&J Diamond Jewelers has been one of the most trusted names in jewelry in the Fall River region. We are a well-established jewelry store that has grown with our community from a small store to a multiple brand jewelry retailer. J&J Diamond Jewelers is committed to make every customer "feel at home" with our personalized service and our classic to cutting edge jewelry designs. Our years of experience and services have built a legacy of integrity and trust with our customers. We have plenty of off street, free parking for your conveniece.