Permanent Magnet DC (PMDC) motors are used all over the world in a variety of applications. The advantages of using PMDC motors include their portability, high starting torque, bi-directionality, variable speed, reliability and speed-control.The ability to “match your requirements” can give you a big advantage when choosing a PMDC motor and ensure that you’re getting the most durable product for your application. Matching the actual load to the motor design is extremely important for increased motor longevity. Running a motor at a lower current than the original design will actually shorten the motor life. A motor running at a higher current than the original design will create excess heat, which reduces the life of the motor prematurely. A well-matched motor-to-current profile will provide you with the optimum performance for your application and ensure a long product-life with lowered replacement costs and downtime.