Our story began as a dream in a little Arizona kitchen. Our co founder wanted a candle that smelled as good and strong at home as it did in the store. She believed every ounce of wax you paid for should burn evenly and be enjoyed - not stick to the side of the jar. She set out to create the perfect candle. Her dream quickly turned into a journey and the creation of "the World's Finest" Along the way we've conducted worldwide research to find the very best fragrances, wicks, wax and additives. We are 100% confident that we create the finest fragranced products. We even guarantee that our products are the strongest you will find anywhere! Our certified fragrance experts design our candles to burn longer and maintain a consistent fragrance from the first moment to the last. We believe in quality, so rest assured that we will never be sneaky with our scents!. Unlike other candles, the wax at the top of ours is just as fragrant as the last ounce.