Hi, my name is Dean Edlebeck and I'm the inventor of the klip-n-go kayak strap. When I purchased my first kayak a couple of years ago, a fourteen-foot recreational boat that I wanted to use for wilderness camping and fishing on the beautiful rivers in northern Wisconsin, I asked if there was some kind of strap to help carry the kayak with and was told there was none they knew of. So, here it is, the klip-n-go kayak strap. We've worked hard to make a quality, lasting product that will become a part of your kayak, and I hope you will appreciate it as much as we do. Have a great paddle!