Its owners, David Troop and Michael Elliott have been in the aquarium industry and keeping aquariums for over 40 years combined with experience in retail sales, aquarium maintenance, marketing, product development and manufacturing. Our product debut was in September 2008 at the Super Zoo tradeshow in Las Vegas, NV. Aquatic Life continues to exhibit and introduce new products each year. Product development is guided by comments and suggestions from retailers and hobbyists who use our products. Aquatic Life products are available in stores across North America. We only sell products to resellers, which makes our products more readily available to hobbyists. We are a big enough company to meet our customers' demands on time, but small enough to provide customer service that is unmatched