We're not that different than you, really. We love dogs, and believe they're entitled to the best care possible. As product designers, we appreciate high-quality, innovative products that are as beautiful as they are functional. And we see no reason these passions can't be combined. Frustrated by our own shopping experiences, we set out to create a site that would inspire fellow dog lovers to celebrate their relationships with their canine friends. Where they could find products that fit not just their lifestyle, but their sense of style as well & savvy, modern, sophisticated. A place where they would feel at ease, and enjoy the kind of exceptional service they'd expect from a neighborhood boutique.