With over 4 million unique monthly users spending 20+ minutes per session, ROBLOX is one of the top ranked kids gaming sites on the internet! The company is unique among gaming sites in that kids are the main architects of their own worlds. Core building blocks are used to create worlds and everything is customizable. Kids build their own social hangouts, invite others in party mode, engage in online chat and create virtual items using our site and 3D game client. We are a massively multi-player online game that uses physics to simulate the real world. As the site grows, the ROBLOX virtual economy continues to evolve.