In our early days, when we were just three people we invented a marketing GIS that made the breakthrough difference at two of the world's largest companies. A world first, it had never been done before! Together we made it work. Today, Osram and Allstate lead their field. They are still innovating with us. With the benefit of continual innovation and improvement, Tactician leads the world in target marketing technologies, as represented by the Tactician GRID, a new way to integrate marketing strategy and financial goals.