Digital Lobby is the Gateway of Mobile Interaction @ a Place. Digital Lobby provides the WiFi gateway for users to connect, engage and interact throughout their visit! An Out-Of The Box Digital program designed for business. Digital Lobby is an innovative and new in-store marketing channel that allows you to not only monetize the existing free WiFi you offer your customers, but also further monetize the relationship by following up with them after they've left your store via co-branded emails or Facebook posts.