Franklyn's Bay is a SEO firm based in Central Florida serving law firms SEO, medical practice SEO and small businesses across all sectors. Search engine optimization today is much more difficult than in years past. Today you have to take into consideration your SEO from two different points of view, local search and pure organic search. Local search from Google places, Yahoo local and being a local. Today you cannot just depend on Backlinks, ever since Google introduced the new algorithm "Panda" and LSI things have become more difficult and complicated. Now not only do you have to worry about quality Backlinks and bookmark, you also have to worry about citations, videos, pictures and positive feedback on web sites spread of crossed the web.