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Desirability testing
I really appreciated how this article broke down desirability testing—it’s something that often gets overlooked when we focus too hard on usability or functionality. I recently tried incorporating a few of the methods mentioned here, like asking users to describe a product using emotion-based keywords, and the responses were surprisingly insightful. It reminded me that how people feel about a design is just as important as whether they can use it. Definitely helped me rethink a few product decis...
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