Since 1975, Custom Rod & Reel Inc. has been providing the absolute best quality products. With over 50 years of hands on experience and a lifetime of knowledge, we are not only able to help educated all of our clients but also can give them suggestions. We offer a huge variety of products and many one of a kind services such as, custom rod fabrication and painting, big game rods and deep-drop rigging to light casting tackle, spinning or fly-fishing outfits. While specializing in sport and big game fishing tackle, we also supply fresh water game fish equipment as well. We build rods for boats from 20 to 100 feet as well as for the freshwater fishing market. We are proud carriers of the top of the line rods and reels. Everything from Daiwa and Quantum to Lindgren-Pitman and Shimano.

We are in our 17 year of business, we are privately owned and operated. We cater to all your inshore and light tackle fishing needs. We stock a great selection of sun protective clothing for the person who enjoys the outdoors. We have one of the best selections of flies, lures fly, spin, light tackle rods & reels in the treasure cost. We are a full service shop.

BLOCK'S CUSTOM RODS You might have heard that a bad day fishing always beats a good day in the office. It could be a once-in-a-lifetime adventure, a weekend tournament, or just a day with friends and family at a local hot spot. But, you also know that a rod of the proper design for your bait and presentation will catch more fish with less effort and make your day on the water even more enjoyable. It is often said that in order to move above the basics in any sport you need the right equipment. Anglers need the right tools for their game too! There is no one-size-fits-all, you need the right rod for the type of water and species you are seeking.