WhichBrew is a specialty online coffee shop that roasts small batches of coffee to customer specifications. We are dedicated to giving you the coffee beans you want the exact way you want them. Many companies develop "roast profiles" and offer only those roast profiles to their customers. With WhichBrew, we developed what we consider to be ideal roast profiles. But we realize it is ultimately how the coffee tastes in your cup that matters. So although we certainly encourage you to try our standard roast profiles, we also want you to feel free to try different profiles. If you're not sure what roast profile best suits you, we will help you develop that profile so you can get your perfect coffee.