With a goal to bring artisanal flavors back to the bakery aisles of grocery stores, Essential™ created a line of Certified Organic, bake-at-home artisanal breads that deliver unmatched flavor and cloud-like fluffiness that you have to taste to believe. With a 140-year-old sourdough starter that dates back to the Gold Rush as the key ingredient in all of its breads, Essential™ is both simplifying and romanticizing the bread making process. On top of real and wholesome flavor, Essential™ introduced a Fresh Seal™ packaging that locks in bread’s flavor and freshness for months (not days like the other options you see in the bakery section) without any freezing required and no chemicals or preservatives ever. This effort was inspired by the desire to minimize food waste with the understanding that so many households struggle to finish bread before it goes stale or moldy.